{"id":9125,"date":"2024-11-07T17:30:00","date_gmt":"2024-11-07T15:30:00","guid":{"rendered":"https:\/\/www.acconeer.com\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/"},"modified":"2024-11-07T17:30:00","modified_gmt":"2024-11-07T15:30:00","slug":"acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi","status":"publish","type":"mfn_news","link":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/","title":{"rendered":"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi"},"content":{"rendered":"<div class=\"mfn-preamble\">\n<p><strong>F\u00f6r att accelerera f\u00f6rs\u00e4ljningen implementerar Acconeer en ny go-to-market-strategi, med ett tydligt fokus p\u00e5 att vinna st\u00f6rre kunder p\u00e5 specifika v\u00e4xande volymmarknader. Go-to-market-strategin introducerades i del\u00e5rsrapporten f\u00f6r tredje kvartalet. Idag tar vi n\u00e4sta steg genom att uppdatera organisationen f\u00f6r att spegla den nya strategin.<\/strong><\/p>\n<\/div>\n<div class=\"mfn-body\">\n<p>De lokala f\u00f6rs\u00e4ljningsorganisationerna f\u00f6rst\u00e4rks p\u00e5 v\u00e5ra viktigaste marknader. F\u00f6r att s\u00e4kerst\u00e4lla fokus och bandbredd delas s\u00e4ljavdelningen upp i Sales Asia under ledning av Ted Hansson och Sales Europe, Americas &amp; Australia under ledning av Magnus Gerward.<\/p>\n<p>Produktorganisationen f\u00f6rst\u00e4rks f\u00f6r att st\u00f6dja fokusmarknaderna, med ett tydligt ansvar f\u00f6r b\u00e5de det tekniska och kommersiella erbjudandet p\u00e5 dessa marknader. Denna funktion leds av Mikael Egard.<\/p>\n<p>FoU-organisationen sk\u00e4rper sitt fokus p\u00e5 exekvering och leds av Karin Alfv\u00e9n. Karin har varit i f\u00f6retaget sedan 2018 och var tidigare Head of Software Development.<\/p>\n<p>Dessutom utses Per Od\u00e9nius till Head of Operations efter Lennart Moberg som trappar ner f\u00f6r att g\u00e5 i pension. Per har varit p\u00e5 Acconeer sedan 2015, senast som Head of ASIC Development and R&amp;D Program Manager.<\/p>\n<p>Vd Ted Hansson kommenterar: \u201dDen nya organisationen skapar tydlighet och fokus f\u00f6r att exekvera den nya go-to-market-strategin. Jag \u00e4r \u00f6vertygad om att vi nu har nyckelingredienserna; strategi, produkter och organisation f\u00f6r att accelerera v\u00e5r tillv\u00e4xt.\u201d<\/p>\n<p>Hela ledningsgruppen kommer att kunna hittas p\u00e5 Acconeers hemsida.<\/p>\n<\/div>\n<div class=\"mfn-footer mfn-551d38875780\">\n<p><strong class=\"mfn-heading-1\">F\u00f6r ytterligare information kontakta:<\/strong><br \/>Ted Hansson, vd Acconeer, Telefon +46 10 218 92 00, Mail:\u00a0<a href=\"mailto:ir@acconeer.com\" rel=\"noopener\" target=\"_blank\">ir@acconeer.com<\/a>\u00a0<br \/>\u00a0<\/p>\n<\/div>\n<div class=\"mfn-footer mfn-about mfn-fcfa2fe75f45\">\n<p><strong class=\"mfn-heading-1\">Om Acconeer AB<\/strong><br \/>Med banbrytande teknologi har Acconeer utvecklat en radarsensor som \u00f6ppnar en ny v\u00e4rld f\u00f6r interaktion. Acconeers mikroradarsensor, med l\u00e5g str\u00f6mf\u00f6rbrukning, h\u00f6g precision, liten storlek och h\u00f6g robusthet, \u00e4r en 60 GHz robust och kostnadseffektiv sensor f\u00f6r detektion, avst\u00e5ndsm\u00e4tning, r\u00f6relsedetektering och kamerast\u00f6dda applikationer med behov av l\u00e5g str\u00f6mf\u00f6rbrukning. Acconeer kombinerar f\u00f6rdelen med l\u00e5g str\u00f6mf\u00f6rbrukning hos pulsade radarsystem med h\u00f6g noggrannhet hos koherent radar, allt integrerat i en komponent med en yta p\u00e5 endast 28 mm2. Radarsensorn kan ing\u00e5 i en rad mobila konsumentprodukter, fr\u00e5n smartphones till wearables, men \u00e4ven inom omr\u00e5den s\u00e5som robotar, dr\u00f6nare, Internet of Things, sjukv\u00e5rd, fordonsindustri, industrirobotar samt s\u00e4kerhets- och \u00f6vervakningssystem. Acconeer \u00e4r ett halvledarbolag och har som aff\u00e4rsmodell att s\u00e4lja h\u00e5rdvara till tillverkare av konsumentelektronikprodukter. Acconeer \u00e4r listat p\u00e5 Nasdaq First North Growth Market med tickerkoden ACCON, Redeye \u00e4r bolagets Certified Advisor (CA). F\u00f6r mer information: <a href=\"http:\/\/www.acconeer.com\" rel=\"noopener\" target=\"_blank\">www.acconeer.com<\/a>.<\/p>\n<\/div>\n<div class=\"mfn-footer mfn-attachment mfn-attachment-general\">\n<p><strong class=\"mfn-heading-1\">Bifogade filer<\/strong><br \/><a class=\"mfn-generated mfn-primary\" href=\"https:\/\/storage.mfn.se\/970b4628-59e8-4ad1-8a55-d54f1d98dc40\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi.pdf\" rel=\"noopener\" target=\"_blank\">Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi<\/a><\/p>\n<\/div>\n<script>\n                Array.prototype.slice.call(document.querySelectorAll(\".mfn-footer.mfn-attachment\")).forEach(function (el) { el.remove() });\n            <\/script>\n        <div class=\"mfn-attachments-container\"><div class=\"mfn-attachment mfn-primary\"><a class=\"mfn-attachment-link\" href=\"https:\/\/storage.mfn.se\/970b4628-59e8-4ad1-8a55-d54f1d98dc40\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi.pdf\"><span class=\"mfn-attachment-icon\"><img decoding=\"async\" src=\"https:\/\/storage.mfn.se\/970b4628-59e8-4ad1-8a55-d54f1d98dc40\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi.pdf?type=jpg\"><\/span>Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi<\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>F\u00f6r att accelerera f\u00f6rs\u00e4ljningen implementerar Acconeer en ny go-to-market-strategi, med ett tydligt fokus p\u00e5 att vinna st\u00f6rre kunder p\u00e5 specifika v\u00e4xande volymmarknader. Go-to-market-strategin introducerades i del\u00e5rsrapporten f\u00f6r tredje kvartalet. Idag&#8230;<\/p>\n","protected":false},"template":"","mfn-news-tag":[443,364,361,392,473,382,369],"class_list":{"0":"post-9125","1":"mfn_news","2":"type-mfn_news","3":"status-publish","5":"mfn-news-tag-mfn-ci_sv","6":"mfn-news-tag-mfn-type-ir_sv","7":"mfn-news-tag-mfn","8":"mfn-news-tag-mfn-regulatory-listing_sv","9":"mfn-news-tag-mfn-ci-staff_sv","10":"mfn-news-tag-mfn-regulatory_sv","11":"mfn-news-tag-mfn-lang-sv"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi - Acconeer<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi - Acconeer\" \/>\n<meta property=\"og:description\" content=\"F\u00f6r att accelerera f\u00f6rs\u00e4ljningen implementerar Acconeer en ny go-to-market-strategi, med ett tydligt fokus p\u00e5 att vinna st\u00f6rre kunder p\u00e5 specifika v\u00e4xande volymmarknader. Go-to-market-strategin introducerades i del\u00e5rsrapporten f\u00f6r tredje kvartalet. Idag...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/\" \/>\n<meta property=\"og:site_name\" content=\"Acconeer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Ber\u00e4knad l\u00e4stid\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/\",\"url\":\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/\",\"name\":\"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi - Acconeer\",\"isPartOf\":{\"@id\":\"https:\/\/acconeer.com\/sv\/#website\"},\"datePublished\":\"2024-11-07T15:30:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/#breadcrumb\"},\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/acconeer.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/acconeer.com\/sv\/#website\",\"url\":\"https:\/\/acconeer.com\/sv\/\",\"name\":\"Acconeer\",\"description\":\"EXPLORE THE NEXT SENSE\",\"publisher\":{\"@id\":\"https:\/\/acconeer.com\/sv\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/acconeer.com\/sv\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sv-SE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/acconeer.com\/sv\/#organization\",\"name\":\"Acconeer AB\",\"url\":\"https:\/\/acconeer.com\/sv\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\/\/acconeer.com\/sv\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.acconeer.com\/wp-content\/uploads\/2021\/06\/acconeer_logo.png\",\"contentUrl\":\"https:\/\/www.acconeer.com\/wp-content\/uploads\/2021\/06\/acconeer_logo.png\",\"width\":1463,\"height\":728,\"caption\":\"Acconeer AB\"},\"image\":{\"@id\":\"https:\/\/acconeer.com\/sv\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi - Acconeer","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/","og_locale":"sv_SE","og_type":"article","og_title":"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi - Acconeer","og_description":"F\u00f6r att accelerera f\u00f6rs\u00e4ljningen implementerar Acconeer en ny go-to-market-strategi, med ett tydligt fokus p\u00e5 att vinna st\u00f6rre kunder p\u00e5 specifika v\u00e4xande volymmarknader. Go-to-market-strategin introducerades i del\u00e5rsrapporten f\u00f6r tredje kvartalet. Idag...","og_url":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/","og_site_name":"Acconeer","twitter_card":"summary_large_image","twitter_misc":{"Ber\u00e4knad l\u00e4stid":"2 minuter"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/","url":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/","name":"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi - Acconeer","isPartOf":{"@id":"https:\/\/acconeer.com\/sv\/#website"},"datePublished":"2024-11-07T15:30:00+00:00","breadcrumb":{"@id":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/#breadcrumb"},"inLanguage":"sv-SE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/acconeer.com\/sv\/mfn_news\/acconeer-uppdaterar-organisationen-for-att-stodja-ny-go-to-market-strategi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/acconeer.com\/"},{"@type":"ListItem","position":2,"name":"Acconeer uppdaterar organisationen f\u00f6r att st\u00f6dja ny go-to-market-strategi"}]},{"@type":"WebSite","@id":"https:\/\/acconeer.com\/sv\/#website","url":"https:\/\/acconeer.com\/sv\/","name":"Acconeer","description":"EXPLORE THE NEXT SENSE","publisher":{"@id":"https:\/\/acconeer.com\/sv\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/acconeer.com\/sv\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sv-SE"},{"@type":"Organization","@id":"https:\/\/acconeer.com\/sv\/#organization","name":"Acconeer AB","url":"https:\/\/acconeer.com\/sv\/","logo":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/acconeer.com\/sv\/#\/schema\/logo\/image\/","url":"https:\/\/www.acconeer.com\/wp-content\/uploads\/2021\/06\/acconeer_logo.png","contentUrl":"https:\/\/www.acconeer.com\/wp-content\/uploads\/2021\/06\/acconeer_logo.png","width":1463,"height":728,"caption":"Acconeer AB"},"image":{"@id":"https:\/\/acconeer.com\/sv\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/acconeer.com\/sv\/wp-json\/wp\/v2\/mfn_news\/9125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acconeer.com\/sv\/wp-json\/wp\/v2\/mfn_news"}],"about":[{"href":"https:\/\/acconeer.com\/sv\/wp-json\/wp\/v2\/types\/mfn_news"}],"wp:attachment":[{"href":"https:\/\/acconeer.com\/sv\/wp-json\/wp\/v2\/media?parent=9125"}],"wp:term":[{"taxonomy":"mfn-news-tag","embeddable":true,"href":"https:\/\/acconeer.com\/sv\/wp-json\/wp\/v2\/mfn-news-tag?post=9125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}